Ultraviolence, Coffee and Muppets

I've seen many of the shorts that Jim Henson did for IBM in the middle 60s.  But these spots for Wilkins Coffee are absolutely (sometimes literally) mind blowing.  The message is simple.  Drink Wilkins coffee or we will kill you.  No quality claims.  No thoughtful reasoning.  Just the timeless humor of violence, told with a straight face.  Genius.